Sales & Business Development Guest Speakers & Lecturers

Business Development, Sales and Marketing

In-person lecture · Career services organized panel/talk · Student organized panel/talk · Online lecture

Strategic Diplomacy in Southeast Asia: Lessons from Embassy in Singapore for modern international relations. Public Administration Leadership: Navigating policy and crisis in multicultural hubs like Singapore. Career Juggling for Professionals: Real-world tactics from interviewing global women leaders on The Juggleverse podcast. Women's Empowerment in High-Stakes Roles: Recalibrating motherhood and executive success. Digital Storytelling for Diplomats and Executives: Building influence via podcasts and social media. Cultural Negotiation Skills: Multilingual strategies from European and Asian diplomatic postings.

Online lecture · In-person lecture · Career services organized panel/talk · Student organized panel/talk

Medicine, AI, Marketing, Business Development, Business Management, Business Administration, Generative Media, Art, Biology, English, Arabic

Online lecture · In-person lecture · Career services organized panel/talk · Student organized panel/talk

Management, Marketing, Sales, Retail

In-person lecture · Online lecture

Sales, sales management, negotiation, pitching, sales processes

In-person lecture · Online lecture · Career services organized panel/talk · Student organized panel/talk

Program & Delivery Management for enterprise technology implementations Solutions Architecture / Technical Pre-Sales: bridging technical and business stakeholders AI Adoption & Prompt Engineering for non-technical professionals Explaining Technical Concepts to Non-Technical Audiences (translating tech for sales, marketing, and executive stakeholders) Building and Scaling Customer Success in Enterprise SaaS Cross-Cultural, Cross-Time-Zone Team Collaboration in Global Organizations Using AI Tools to Build a Business: content, marketing, and operations for early-stage founders

Online lecture · In-person lecture · Career services organized panel/talk · Student organized panel/talk · Other

As a business academic with an MBA in Global Business and a practitioner-focused teaching philosophy, I offer engaging, interactive guest lectures across the following domains. Each session is designed to be case-study driven, practically oriented, and tailored to the level of the audience from foundation through to MBA and executive education. 1. Marketing & Digital Strategy Integrated Marketing Communications (IMC) in the Digital Age – A strategic exploration of frameworks including AIDA, RACE, PESO, omnichannel communication, and brand positioning. Students participate in a live communication audit and design a mini-IMC campaign for a real-world brand. Search Engine Optimisation (SEO) & Digital Marketing Fundamentals – Demystifying SEO for business students: keyword research, on-page/off-page optimisation, content strategy, and measuring digital marketing ROI. Data-Driven Personalisation & Conversational Marketing – Examining how AI, marketing automation, chatbots, and short-form video are transforming customer engagement and brand loyalty in a hyper-connected landscape. Purpose-Driven Branding & Ethical Marketing – How modern brands build trust through authenticity, social responsibility, and transparent communication in an era of conscious consumerism. 2. Strategic Business Management Strategic Frameworks for Competitive Advantage – Translating complex models (Porter’s Five Forces, PESTLE, SWOT, Blue Ocean Strategy, Value Chain Analysis) into actionable tools for postgraduate and executive learners. Business Model Innovation for a Changing World – How organisations can pivot, adapt, and innovate their business models in response to market disruption, technological change, and shifting consumer behaviours. Strategic Decision-Making Under Uncertainty – Equipping students with frameworks to analyse risk, evaluate trade-offs, and make confident strategic choices in volatile environments. 3. Entrepreneurship, Leadership & Innovation From Idea to Venture: The Entrepreneurial Mindset – Covering opportunity identification, business planning, lean startup methodology, and pitching to investors. Leading High-Performing Teams – Exploring leadership styles, team dynamics, conflict resolution, and the psychology of effective collaboration in diverse workplaces. Design Thinking for Business Innovation – A hands-on session introducing human-centred problem-solving, ideation techniques, and rapid prototyping for business challenges. 4. Global Business & International Markets Navigating Cross-Cultural Business Environments – Understanding cultural dimensions, communication styles, and negotiation strategies for success in global markets. Emerging Markets & Global Growth Strategies – Analysing market entry strategies, risk assessment, and the unique opportunities and challenges of operating in developing economies. 5. Academic & Professional Development Critical Thinking & Data-Driven Decision-Making – How to evaluate evidence, challenge assumptions, and use quantitative/qualitative data to inform business strategy. Effective Business Communication & Presentation Skills – Practical techniques for structuring compelling business narratives, delivering impactful presentations, and influencing stakeholders. Project-Based Learning & Collaborative Problem-Solving – Drawing on real-world business scenarios to teach students how to work effectively in teams, manage projects, and deliver results under pressure.

Online lecture · In-person lecture · Student organized panel/talk

Leadership Leadership That Inspires Action Emotional Intelligence for Leaders Leading Through Change Building High-Performance Teams Student Leadership & Wellness Leadership Beyond the Classroom Mental Wellness & Resilience Personal Branding for Career Success Entrepreneurship Building a Business from the Ground Up Sales & Business Development Personal Branding for Entrepreneurs

Online lecture · In-person lecture · Career services organized panel/talk · Student organized panel/talk

Digital Marketing Strategy Marketing Analytics & Data-Driven Decision Making Media Planning & Omnichannel Marketing Consumer Behaviour & Customer Insights Marketing Ethics, Privacy & GDPR Digital Transformation & AI in Marketing Entrepreneurship, Startup Strategy & Go-to-Market Business Model Innovation & Growth Strategy Pitching to Investors & Fundraising Innovation Management & Design Thinking Fashion Business & Luxury Brand Strategy Digital Advertising & AdTech Market Research & Audience Measurement Product Marketing & Commercial Strategy European Digital Policy & Data Governance Mentoring Startup Teams and Business Case Development

Online lecture · In-person lecture · Career services organized panel/talk · Other

Public-purpose leadership; ethical leadership and AI governance; stakeholder engagement and intercultural leadership; women, gender and institutional power; migration, refugees, settlement and multicultural policy; human trafficking and modern slavery; community development and social cohesion; social-policy evaluation; NGO governance and community investment; international relations, war, diplomacy and peace; maritime security and piracy; trade and investment; start-ups and international business development; youth leadership and career development.

Online lecture · In-person lecture · Career services organized panel/talk · Student organized panel/talk · Other

Business development Entrepreneurship Leadership Health and wellbeing

Online lecture · In-person lecture · Student organized panel/talk