Ekaterina Golovanova (Digital Director) is a guest lecturer based in London, United Kingdom available for online guest lectures, in-person guest lectures, career panels, and student-organized talks at universities. Introductions are free through OpenLecture.
Guest lecture topics
- AI for Marketing & Business Leaders
- Digital Marketing & Consumer Engagement
- Social Commerce & TikTok Shop
- Creator & Influencer Marketing
- Digital Transformation
- CRM & D2C
- Media Strategy & Effectiveness
- Consumer Growth Strategy
- AI-powered Marketing Innovation
- Generative AI for Marketers
- AI-powered Growth Experiments
- Negotiations in the Age of AI
- Leadership & Organisational Transformation
- Luxury & Beauty Marketing
- Global Brand Strategy.
Teaching experience
6+ years as Visiting Lecturer, MBA Marketing Communications & Brand Management. London Business School — Building Digital Twins: Hands-on AI Marketing Workshop. Hult Business School — AI for Marketers. Richmond American University — AI & Creatives in the Luxury Market. Warwick Business School — Guest Lecturer / Practitioner Session. Imperial College Business School — Guest Lecturer / Practitioner Session. Brainster — Negotiations in the Age of AI; Your AI Vision Board; Designing Growth Experiments with AI; Rich Interactive AI Apps with Lovable. Speaker at DMWF and MAD Fest on digital transformation, CX and AI.
Interests & speaking style
I bring a practitioner-led, highly interactive approach to teaching, combining current business cases with hands-on exercises and discussion. My aim is to bridge the gap between academic frameworks and how marketing, AI and transformation decisions are actually made inside global organisations. I particularly enjoy working with MBA, executive and professionally experienced audiences.
Request an introduction
Tell us about your course or event and we'll pass it along to Ekaterina Golovanova — or ask us to find the right speaker for you. Either way it's free.